The Bank for International Settlements summarized several criticisms of bitcoin in Chapter V of their 2018 annual report. The criticisms include the lack of stability in bitcoin's price, the high energy consumption, high and variable transactions costs, the poor security and fraud at cryptocurrency exchanges, vulnerability to debasement (from forking), and the influence of miners.[187][188][189]
As mathematician George Box said, "All models are wrong, some are useful."  We have set out to construct a framework for pricing bitcoin but it is important to understand the variables.  From our thinking, it seems possible that bitcoin could eventually increase in price by orders of magnitude, but it all depends on bitcoin's level of adoption.  The most important question is "Will people use bitcoin?"
Google Trends structures the chart to represent a relative search interest to the highest points in the chart. A value of 100 is the peak popularity for the term “Bitcoin” and a value of 50 means it was half as popular at that time. A score of 0 indicates that the term was less than 1% as popular as the peak. It’s amazing how the searches relating to Bitcoin have spiked in the past few years.
Bitcoin’s first mover advantage, popularity, and network effect has cemented it as the most popular cryptocurrency with the largest market cap. Rivals like Litecoin may have numerous technical advantages over Bitcoin’s algorithm (see more about that here), but they only hold a fraction of Bitcoin’s market cap and their dwindling communities largely consist of loyalists, speculators, and antagonistic anti-Bitcoin buyers.

Bitcoin is pseudonymous, meaning that funds are not tied to real-world entities but rather bitcoin addresses. Owners of bitcoin addresses are not explicitly identified, but all transactions on the blockchain are public. In addition, transactions can be linked to individuals and companies through "idioms of use" (e.g., transactions that spend coins from multiple inputs indicate that the inputs may have a common owner) and corroborating public transaction data with known information on owners of certain addresses.[111] Additionally, bitcoin exchanges, where bitcoins are traded for traditional currencies, may be required by law to collect personal information.[112]

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