The overwhelming majority of bitcoin transactions take place on a cryptocurrency exchange, rather than being used in transactions with merchants.[133] Delays processing payments through the blockchain of about ten minutes make bitcoin use very difficult in a retail setting. Prices are not usually quoted in units of bitcoin and many trades involve one, or sometimes two, conversions into conventional currencies.[30] Merchants that do accept bitcoin payments may use payment service providers to perform the conversions.[134]
This is a rather simple long term model.  And perhaps the biggest question it hinges on is how much adoption will bitcoin achieve?  Coming up with a value for the current price of bitcoin would involve pricing in the risk of low adoption or failure of bitcoin as a currency, which could include being displaced by one or more other digital currencies.  Models often consider the velocity of money, frequently arguing that since bitcoin can support transfers that take less than an hour, the velocity of money in the future bitcoin ecosystem will be higher than the current average velocity of money.  Another view on this though would be that velocity of money is not restricted by today's payment rails in any significant way and that its main determinant is the need or willingness of people to transact.  Therefore, the projected velocity of money could be treated as roughly equal to its current value.
The use of bitcoin by criminals has attracted the attention of financial regulators, legislative bodies, law enforcement, and the media.[220] In the United States, the FBI prepared an intelligence assessment,[221] the SEC issued a pointed warning about investment schemes using virtual currencies,[220] and the U.S. Senate held a hearing on virtual currencies in November 2013.[222] The U.S. government claimed that bitcoin was used to facilitate payments related to Russian interference in the 2016 United States elections.[223]

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