Bitcoin’s popularity has undeniably been its number one advantage over the numerous other cryptocurrencies. By gaining a large number of adopters and users, Bitcoin has achieved a network effect that attracts even more users. Users who would otherwise be more apprehensive investing in a relatively unknown and unproven digital currency are reassured by Bitcoin’s performance over time, its growing community, and the fact that people they know are adopting cryptos.
Though each bitcoin transaction is recorded in a public log, names of buyers and sellers are never revealed – only their wallet IDs. While that keeps bitcoin users’ transactions private, it also lets them buy or sell anything without easily tracing it back to them. That’s why it has become the currency of choice for people online buying drugs or other illicit activities.