Security Risk: Bitcoin exchanges are entirely digital and, as with any virtual system, are at risk from hackers, malware and operational glitches. If a thief gains access to a Bitcoin owner's computer hard drive and steals his private encryption key, he could transfer the stolen Bitcoins to another account. (Users can prevent this only if bitcoins are stored on a computer which is not connected to the internet, or else by choosing to use a paper wallet – printing out the Bitcoin private keys and addresses, and not keeping them on a computer at all.) Hackers can also target Bitcoin exchanges, gaining access to thousands of accounts and digital wallets where bitcoins are stored. One especially notorious hacking incident took place in 2014, when Mt. Gox, a Bitcoin exchange in Japan, was forced to close down after millions of dollars worth of bitcoins were stolen.
Bitcoin has become more widely traded as of 2017, and both short term traders and long-term investors are looking to participate in this exciting market. The price of bitcoin fluctuates on a daily basis, and can see some significant price volatility. Prices can be affected by numerous influences. Some of the possible drivers of price include: further acceptance, more exchanges opening, regulations, weakening paper currency values, inflation and more.
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As mathematician George Box said, "All models are wrong, some are useful."  We have set out to construct a framework for pricing bitcoin but it is important to understand the variables.  From our thinking, it seems possible that bitcoin could eventually increase in price by orders of magnitude, but it all depends on bitcoin's level of adoption.  The most important question is "Will people use bitcoin?"
Bitcoin (BTC) is a cryptocurrency which is regarded as the world’s first decentralized digital currency. It was created by a pseudonymous person or persons named Satoshi Nakamoto in 2009 and has since gone on to become the world’s most popular cryptocurrency by market cap. Bitcoin is a deflationary currency whose issuance is capped at a total supply of 21 million coins. Each Bitcoin can be divided into one million units, with the smallest unit of 0.00000001 known as a satoshi in homage to its creator. The distributed public ledger that Bitcoin uses to record transactions is known as a blockchain and Bitcoin can be spent at over 100,000 online merchants and can also be held as an investment. Bitcoin is traded for fiat and other cryptocurrencies on various exchanges but can also be used to facilitate p2p transactions. Each transaction incurs a small transaction fee to cover the cost of sending Bitcoin over the blockchain ledger, with the fee going to miners tasked with keeping the network secure.
Speculation drives numbers. Many Bitcoin users are holding onto their bitcoins in hopes of selling them off for an enormous profit one day. With news articles portraying Bitcoin millionaires as lucky kids who got in early, you can’t really blame them. For example, if you had spent your $5 latte money on 2,000 bitcoins one morning in 2010, they would be worth about $5.4 million today. Makes you really wish you’d managed your Starbucks budget better, doesn’t it?
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